AI built around how property firms work.
From the team that spent three years leading AI adoption inside a national property consultancy. We know which tools gathered dust and which changed how the work gets done.
Your best people are the bottleneck
The partner whose sign-off everything waits for. The associate who carries the knowledge that should live in a system. Their judgement is the firm's real asset, and the one thing that doesn't scale.
The tools arrived before the thinking
Copilot's on every desk. A CRM is in flight. A platform renews monthly. Adoption sits at 10-20% of what's paid for, and nobody's sure what to do about it.
IT says no, and the workaround is everyone's inbox
The BD team wants to move. IT is under-resourced and cautious. The gap gets filled with personal drives, one-off tools, and knowledge that walks out when someone leaves.
Investors are starting to ask
Funds and investment platforms are facing AI-readiness questions in due diligence. The timeline isn't set by you. It's set by whoever's asking.
What we've seen in property firms.
Everyone came out of the woodwork
A 650-person property consultancy had no AI policy. The moment governance landed, staff who'd been using AI quietly for months came forward. Hidden use became shared capability.
Read the full story →Don't buy yet
A firm mid-CRM decision heard what no seller would say: get the data discipline first, even in a spreadsheet. Then the system works on day one, and the AI on top of it earns its place.
Read the full story →Why we work in property.
Ben spent three years leading AI strategy and adoption inside a national property consultancy: the board conversations, the vendor pitches, the builds that shipped and the ones that didn't. Tom spent a decade in technology and real estate, including Savills and LandTech. Between us, we've been inside these firms long enough to know where the value is and where the money gets wasted.
Meet the team →Questions property firms ask us.
"We've got Copilot. Isn't that enough?"
It's a start, and most firms are getting 10-20% of the value they're paying for. The real leverage comes from layering specialist tools on the work Copilot can't reach, built around your actual workflows.
"Our IT team won't approve anything new."
We build inside your existing Microsoft stack. Nothing leaves your tenant. The security conversation gets easier when the answer is "it's already inside your infrastructure."
"We've got a CRM project in flight. Should we wait?"
The opposite. A CRM project is exactly the right time to get the data discipline in place so the system you're buying works from day one, and the AI layer on top of it has something real to draw from.
Start with where you are.
A Spark call is free. 30 minutes on how your firm works, where AI might be worth it, and where it isn't. No pitch, nothing to prepare.
Book a Spark call →